442 North W.W. White Rd.
San Antonio, TX 78219
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NEWS
APPCO Appoints GURU Partners as Agency of Record
Dallas, Texas, June 6, 2008 -- APPCO recently appointed GURU Partners as their official marketing and advertising agency of record. APPCO (Aggregate Plant Products Company) is a recognized leader in designing and manufacturing fracturing equipment used in the oil and gas industry.
Headquartered in San Antonio, Texas, APPCO produces everything from frac-sanders and multi-sander units to portable and high volume sand storage systems. Their leading expertise in the business has earned APPCO the reputation as supplier of quality products and services. Currently based in the US, APPCO is looking into expansion in Canada, Mexico and Russia.
GURU will be handling APPCO’s ongoing media management, but will begin with several project-based initiatives. These will include the design and fulfillment of a 16-page “All About APPCO” brochure, the creation of a 4-color gloss sales sheets, and the creation of trade show materials. GURU will also be taking over APPCO’s online initiatives including website redesign and search engine optimization.
APPCO’s Director of New Business Development, Chase D. Hooker, is responsible for new business inside or outside the oil and gas industry, as well as launching APPCO into the International Market. Chase has a bright outlook on the company’s future, saying, “APPCO will continue to grow and be recognized as an International supplier of Fracturing Equipment as the world’s demand of oil increases.”
GURU’s Principal and Founder, Wayne Walker said, “We are looking forward to working with APPCO to help them re-brand their company and grow their business. With space in the oilfield service industry, we know that APPCO offers the finest equipment of its kind and will rapidly expand their footprint and market share.”
For more information about GURU Partners, please visit their website at www.gurupartners.com.